Founder & CEO
Specialty Areas: Local Optimisation Strategist, SEO, Google +, Webmaster Tools guru, Google Analytics, WordPress/Shopify Website developer, Technical & SEO Audit, Google Ads, Bing Ads,
A Bachelor of Engineering in Information Technology from Mumbai University (MU), Chaitanya set his goal on launching a digital marketing company after being rejected rashly during an interview. With eyes set on his dream and passion as the only motivation he set out to launch Caden Incorporation.
Within 3 months of launching the company he met his strategic business partners and the missing pieces of the puzzle started falling in place. Caden Inc started growing rapidly and it will be 5 years in 2017 that Chaitanya along with his team has been helping numerous online businesses to improve their visibility and optimise their conversion rate.
Chaitanya’s sharp logical skills help him to build and implement any given local optimisation strategy around the globe. A perfectionist at work and a compulsive workaholic, he insists on performing research and being with the digital wave at any given point of time.
When he is not working, he likes to work-out in gym, cook (experiment!) healthy recipes from around the globe, click pictures of every moment that captures his heart and sleep.
He is always on the lookout for work that will challenge his limits and expand his knowledge.
Co-Founder & Digital Marketing Manager
Specialty Areas: Technical Audits of websites, Link Profile Analysis, Keyword & Competitor Analysis, SEO, WordPress/Shopify website development and debugging, Webmaster Tools & Google Analytics trouble-shooter, Technical debugger, Google Ads, Facebook Ads
Nikita holds a degree in IT engineering from the reputed Mumbai University. She is an ardent digital marketer who guides the SEO & SEM campaigns until it reaches the estimated benchmark and a habitual workaholic.
She limits all her work in a stipulated time-frame and hates (read loathes) to delay any task assigned to her. Reading technical journals is her favorite pastime and she likes being abreast with the new trends storming the digital markets.
She is a WordPress and Shopify enthusiast, a tech geek who resolves to find all the technical flaws in a website that are not SEO-friendly and loves to dig into the back-link profile that sometimes holds the progress of an SEO campaign. She is a Google analytics expert and a webmaster tools nerd who can read the graphs and pie charts to come up with innovative recommendations for every client.
She has worked for clients around the globe that includes the US, UK, Brazil, Germany, South-East Asia and Australia.
When she is not working, she is a book worm, a dancer by passion, a jogger, yoga enthusiast and a foodie at heart.